Why Steve Ballmer is More Worried about Linux than Apple
Most of you have heard by now that Steve Ballmer, Microsoft’s CEO, has said that Linux is a bigger competitor to Windows than Apple is.
However, the why is a bit lacking.
Holwerda, on OSNews, says that:
With an economy that’s not doing very well, people will opt for cheaper products. Apple cannot offer those, but Linux and piracy can.
But I don’t think that does Linux justice. It’s no so much saying “Linux is good”, it’s saying “Apple is expensive.” What else is new?
So here are a few more reasons:
- Freedom: No, not as in the Four Freedoms (though that’s a valid point too). I’m talking about the fact that people can do anything with Linux. Brown theme, blue theme. Two panels, one panel, no-panels-but-a-right-click-menu. Small and fast. Comprehensive and thorough. No crapware. No bloatware. No spyware, no malware, no expiring freeware, no expensive software. Big icons. Little icons. No icons. Pretty effects. Pretty effects turned off. The pretty effects engine removed from the system, to save space. Live CDs. Easy reinstallation. Separate home partitions. Freedom.
- Macs are like Chocolate: Think about chocolate for a sec. You can get the really expensive $10 (or more) kind. Or you can pick up a 75c bar at a convenience store. Yes, the first is probably a bit more delicious. But, unless you’re having a really special day, it really doesn’t make sense to buy it–the 75c version is almost as good. I think Apple is having expensive-chocolate syndrome. Yes, they’re nice, and pretty, and tasty. No, they’re probably not worth that much. This isn’t just “Linux is cheaper.” It’s “Why waste so much money? Especially in this economy? After all, it’s just a computer.”
- The Future: I think we can all agree that Linux is on a definite upward trend, as is open source software in general. Firefox went from 0 to 20% in a few years, as people began realizing that it really is possible to have great, totally-free products. The Open Document format has become a lot more common, and forced Microsoft to release the specs of their .docx format. The software world is only getting more open, and Linux is the battleship of open software.
- Macs really aren’t that great: I’m going to get in trouble for this one. But I issued a challenge a few weeks ago, asking “What’s the Big Deal with Macs?” I got two essays er, meaty replies. But they really didn’t make me think “OMG! I g2g get a Mac!” It was more like “Well…I guess you guys aren’t quite as crazy as I thought you were.” The main arguments in the Mac vs. Linux flame are that Macs a)Just work b)Are intuitive and c)Look pretty. In most cases Linux also just works, is fairly intuitive (which is highly subjective, by the way) and I think Ballmer has realized that people will be more interested in meat, not beauty.
Now don’t get me wrong. There are still buckets of people that have a love affair with Macs. And there’s probably less people who have a crush on Linux. But Ballmer thinks, and I wholeheartedly agree, that Linux will be a much bigger threat down the road.


















































